Skip to content

menu

The Brand Protection Blog logo
HomeAboutContact
Search
Close
TrademarkAdvertisingCopyrightIntellectual PropertyCounterfeiting
View topics Archives
Subscribe

The Brand Protection Blog

Covering the legal developments impacting your brands

start-ups

Subscribe to start-ups via RSS

‘Apples, Beatles and four decades of litigation’ – Cautionary tales for start-ups settling on a new brand name

Photo of Georgina Hey (AU)Photo of Isobel Taylor (AU)
By Georgina Hey (AU) & Isobel Taylor (AU) on October 31, 2017

Apple: the world’s most successful company, with an estimated worth of three-quarters of a trillion dollars. It’s no wonder that would-be tech entrepreneurs around the world are sitting around in black turtlenecks, jeans and New Balance sneakers, poring over Steve…

The Brand Protection Blog

Facebook Twitter RSS LinkedIn YouTube
Published by
Norton Rose Fulbright LLP logo
DisclaimerPrivacy policy

About

Now you can get timely information to help you promote and safeguard your brands in today’s increasingly competitive marketplace. The Brand Protection Blog reports on developments and trends in all areas of the law that impact brands, including the creation, promotion and protection of branded products and services.

Read more

Topics

Archives

Copyright © 2025, Norton Rose Fulbright LLP. All rights reserved.